Lets discuss Best time and day to upload short videos on Instagram reels and on other platforms like YT shorts and Tiktok. We all have gone digital, this is so evident, every nine out of ten people have YouTube, TikTok and Instagram apps in their phones. Almost everyone with a smart phone will constantly login to enjoy themselves in those platforms.
The beauty of this apps is that, they contain plenty of information, and as we all know information is so vital, you can learn a lot of things from this trio apps, activities ranging from cooking, dancing, designing among others. We have individuals who earn from this apps, through posting, therefore, they frequently post relevant content consistently, and the amount of viewers determines their payroll.
Sometimes, one can post a good content but it ends up lacking viewers, so, to help you sort this out, we have compiled a list of the best time and day to post on this apps so that you can have viewers, without any difficulties. Let’s dive into it.

Table of Contents
Best time and day to upload short videos on Instagram reels, YT shorts, Tiktok.
Different people have different target groups, depending with the type of content they post, thus this makes each account different. Therefore, as much as we are trying to get a good analysis, on when you can increase your viral ability of your videos, it’s important for you to understand your account and your audience. This tips will help you be able to predict when to upload short videos.
- STAY POSITIVE. Positivity is the key, thus you should try as much as possible to be positive in everything that you do, most especially in your videos, research has shown that, most people like positive content. You can also get this through your own personal experience, in most cases you prefer someone who will spread, positivity into your life and make you happy, rather than those who are gloomy and pessimistic about everything. Being a positivist will sell your work.
- RESEARCH AND LOOK OUT FOR THE STARS IN YOUR SEGMENT FIELD. Research never goes wrong. As much as we enjoy watching the people we consider legends, in our field do their thing, it’s also vital to learn a thing or two. Ensure when you are checking their work, you pay keen attention to when their videos that have massive views were posted. As you do this continuously you might get a pattern, and who knows that might be your lucky time to post, since you may also start receiving a huge numbers of views exactly like them.
- RESEARCH AND LOOK OUT FOR THE STARS IN YOUR SEGMENT FIELD. Research never goes wrong. As much as we enjoy watching the people we consider legends, in our field do their thing, it’s also vital to learn a thing or two. Ensure when you are checking their work, you pay keen attention to when their videos that have massive views were posted. As you do this continuously you might get a pattern, and who knows that might be your lucky time to post. Therefore, you may also start receiving a huge numbers of views exactly like them. If you have great content every time is best time to upload short videos.
- TAKE PART IN THE REGULAR CHALLENGES. TikTok, Instagram and YouTube, often have challenges that they encourage individuals to take part in, the challenges vary from dancing, singing ,cooking to even keeping fit among others. The more you participate in this challenges the more you’ll be known. Thus, when popularism will meet up with you posting the video at the ideal time, then trust me your content will blow up, many people will be interested to known who you are and what you do. Thus, attracting views and numbers.
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Best day to upload short videos on Instagram reels, Tiktok, and YT shorts per Day analysis

Best time to post short video on Sunday
Sunday, is often known as the day for worship among the christians, this is where believers, get to meet, share the word of God together and rejoice. Among other religions, this is usually a day where people tend to relax and spend quality time with their loved ones, since weekends are for family and friends, due to this most people tend to be busy during the day. Thus, the best time to post on TikTok is from 8pm- 10pm , Instagram is from 9pm – 10pm and YouTube is from 7-10am. Actually on Sunday many slots are available to upload short videos on Tiktok, Instagram reels and YT shorts platform.
Best time to post short video on Monday
The best time to post on Mondays, is from 12pm- 2pm, as we all know, Mondays are those days when we are back to work. Also, it’s the day when we are all trying to reset our mind so that we can focus on the week ahead, so, many people are usually busy and the ideal time, when they can check their phones is during lunch break. From 12pm – 2pm for TikTok ,7pm – 9pm for YouTube and 9pm – 10 pm for Instagram, since this is the recommended time for Instagram live videos, thus ensure you seize the moment.
Best time to post Instagram reels/Tiktok on Tuesday.
By now, most individuals mindset has already been activated into the work mode, thus, the best time to post your content is from 1pm – 2pm for TikTok , 3pm – 5 pm for Instagram and 6pm – 8 pm for YouTube. Usually, this is the time when most people are out of their activities be it work or school, so, most people tend to log in into their YouTube accounts to relax for a while.
Best time to post Instagram reel/Tiktok video on Wednesday
Wednesday, Is like the midweek, this is where the week is at its peak. The best time to post on TikTok is from 6am- 8am , Instagram from 10- 11am and YouTube will be from 12pm – 2pm when most people are on lunch breaks, before resuming to their duties. So 12pm – 2pm is right time to upload short videos on YT shorts and other platforms.
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Best time to post reels on Thursday
As the week is almost coming to an end, the ideal time to post on such a day is from 3pm- 4 pm for YouTube, 5pm – 6pm for Instagram and 7pm – 10pm for TikTok. In most instances, when people are out of their duties and they’ve ended their day, they love to mindlessly scroll on TikTok to catch up with everything that is happening.
Best time to post short reel videos on Friday
The weekend is finally around the corner. The best time to post on Friday, is from 12pm – 2pm for the trio apps. Since most schedules, whether work or school often end during the mid time of the day on Fridays. Therefore it is prudent to post during such times, since during the afternoon and evening hours, most people will be engaged with friends ,as they welcome the weekend in style. So 12pm to 2pm is recommended time to post on short videos platforms.
Best time to post reels videos on Saturday
Saturdays are fun days, this is usually the day when almost everyone, is held up with something to attend to. Thus, the best time to post is from 9am -11am for both Tiktok, Instagram and YouTube, since afterwards most individuals won’t be glued on their phones, because they’ll be out having fun. So 9-11am is right time to upload short videos on platforms like Instagram reels etc.
Best time to post on Instagram reels, YT shorts and Tiktok generally.
As much as having an idea of when to post is important, it’s also prudent to understand your audience, the content you post, and above all be consistent. A journey of a thousand miles, starts with a single step, with consistency and a good output you’ll definitely make it! All the best.
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